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How To Brand On Social Media

How To Brand Your Business On Social Media

March 1, 2016 Social Media Strategy

The idea of “brand” can go pretty deep. It’s a simple logo or written name or mentioned name, but when you see a logo you have a reaction. That reaction can determine if you’ll investigate more about the company and even if you’ll purchase. Here is how to brand your business on social media…

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Best Social Media Local Business

The Best Social Media Network For Local Businesses

February 23, 2016 Social Media Strategy

What’s the best social network for a local business? There probably is no exact answer, but let’s dig into some of the reasons that one network might be the best for your local business and why it’s good to focus all your effort there instead of on multiple networks.

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Small Business Instagram

How To Promote A Small Business On Instagram

February 16, 2016 Social Media Strategy

It’s really a wonderful time to have a small business. You can start something that fits your lifestyle and even have the opportunity to make it something big. It starts with different lead generation channels and one possibility is Instagram…

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Buffer Social Media Image Analysis

Buffer Believes In Culture & More With Their Social Media Images

February 9, 2016 Social Media Images Analysis

Buffer is one of my personal favorite tools. I limit the tools I use for business. I like to keep things lean, but one thing I do appreciate is Buffer and how it lets you schedule social media updates. Since they’re a social media tool you would think they would invest in social media images…and they do…

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Content On Social Media

Are You Putting Too Much Content On Your Social Profiles?

February 2, 2016 Social Media Strategy

How much content should you put on social media? The question could be coming from a personal place – are you sharing too much personal information? But for this we’re looking at it from a business strategy. What content belongs on your social profiles and what belongs on your website?

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Personal And Business Social Media

How To Mix Personal & Business Interests On Social Media

January 26, 2016 Social Media Strategy

One of the big questions in social media marketing is how to mix your personal life with your business life. Should you be all of one or all of the other with your social profiles? Here is the approach that seems to work well for the successful people on social media.

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How Many People To Follow Social Media

How Many People Should You Follow On Social Media?

January 19, 2016 Social Media Strategy

How many people do you follow on social media? Does it vary by network? The answer may be different depending on what network you use, but the number of people you follow can have a large impact on the effectiveness of your social media efforts in relation to your business…

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FreshBooks Social Media Image Analysis

FreshBooks Is Fresh & Clear With Social Media Images

January 12, 2016 Social Media Images Analysis

Today we’re looking at FreshBooks and how they’re using images on social media. This seems like a pretty creative company. Let’s see if that’s true on their social profiles…

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Social Media Audit

How To Audit Your Social Media Strategy In 7 Steps

January 5, 2016 Social Media Strategy

“Audit” often has negative connotations, but it can be a positive way to look at your business and the strategies you’re using. That includes social media strategies. Here are the steps to audit and improve your current social media strategy if you feel it needs some improvement.

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Social Media Laughing

How To Make People Laugh On Social Media

December 29, 2015 Social Media Strategy

It seems like some people have a knack for making others laugh. I think it’s part of some people’s genes when they’re born, but I think the ability to make others laugh can also be learned. And making people laugh can be a good way to gain followers on social media. Here are some tips on doing it…

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