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Work Bench

The Ultimate Guide To Repurposing Content For Social Media

January 17, 2017 Social Media Strategy

Do you ever wonder how some people and companies are able to put so much content on social media? It does take a lot of work, but there is a secret to getting so much content: repurposing. Here are some of the ways to repurpose content for social media.

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reading

Sometimes Being Boring On Social Media Pays Off

November 22, 2016 Social Media Strategy

What is your idea of the perfect person for social media? Are they outgoing and funny and all those kinds of things? That’s kind of what I used to think, but now I’m beginning to appreciate the “boring” people on social media.

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laptop-work

What To Consider Before Launching A Social Media Strategy For Your Business

November 15, 2016 Social Media Strategy

Getting ready to launch a social media strategy for your business? Maybe you’re a new business and you’re getting ready to launch something. Here are some things to consider.

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lighthouse-blue

10 Lessons Learned From 10 Years On Social Media

November 8, 2016 Social Media Strategy

It’s been about 10 years since I joined Facebook. Things have really changed since then. I thought I’d look back and share some of my thoughts on social media after 10 years of experience.

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photographer

How Professional Photographers Are Killing It On Instagram

October 11, 2016 Social Media Strategy

Professional photographers naturally worked their way to Instagram as the photo-sharing app came to prominence a few years ago. They’re still killing it on the app with great photos and that’s a lesson for other businesses on how to use the app for their own success…

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Social Media Insights

7 Ways For B2Cs To Find New Customers Using Social Media

October 4, 2016 Social Media Strategy

Is it possible for B2Cs to find customers on social media? It seems like it’s certainly possible. But if you’re struggling to make it work let’s look at some of the strategies you can try.

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elk-fight

Should You Argue With People On Social Media?

September 27, 2016 Social Media Strategy

Do you argue with others on social media? Depending on how you use social media it’s common to see others arguing over just about any topic. And depending on your personality maybe you engage in the occasional argument…or maybe it’s more than just occasional.

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Kid Yelling Microphone

How To Find Your Social Media Niche

September 20, 2016 Social Media Strategy

What’s a social media niche? Today we’re going to look at how you can stand out on social media. It’s not easy when it seems like there are so many people using social networks and we only have so much attention to give. It’s hard to stand out, but it is possible…if you find your niche.

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Social Media Promotion

Should Multiple People Run Your Social Media Accounts?

August 16, 2016 Social Media Strategy

Here’s an interesting question that I see sometimes. Is your business looking at having multiple people run your various accounts? Is that a good thing? Let’s dig in a little and find the answer.

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Kid Yelling Microphone

How To Promote Your Podcast Using Social Media

August 2, 2016 Social Media Strategy

Do you have a podcast? I think podcasting is a pretty cool form of content…

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